Effective Date: 05 February 2024
Last Updated: 05 February 2024
This Privacy Policy describes how Digital Marque (Pty) Ltd (“we”, “us”, or “our”) collects, uses, and discloses your personal information in connection with your access to and use of our website, mobile application, and other related services (collectively, the “Services”).
1. Information We Collect
We collect various types of information from you, including:
- Personal Information: This includes information that can be used to identify you directly or indirectly, such as your name, email address, postal address, phone number, date of birth, birth time, and birth location.
- Demographic Information: This may include your gender, ethnicity, income level, and education level.
- Technical Information: This includes information about your device, your browser, your internet connection, and your use of the Services, such as IP address, browser type and language, cookie identifiers, and pages accessed.
- User Content: This includes any information you submit to the Services, such as astrological charts, journal entries, and messages.
2. How We Collect Information
We collect information from you in a variety of ways, including:
- Directly from you: When you create an account, make a purchase, sign up for a newsletter, or contact us.
- Automatically: When you use the Services, we may automatically collect information about your usage, such as the pages you visit and the actions you take.
- From third parties: We may obtain information about you from third-party sources, such as social media platforms and public databases.
3. How We Use Your Information
We use your information for a variety of purposes, including:
- To provide and improve the Services, including providing personalized astrological insights and recommendations.
- To communicate with you, such as to send you newsletters, promotional offers, and customer support messages.
- To analyse and understand how you use the Services, so we can improve them and develop new features.
- To detect, prevent, and address fraud, abuse, and other illegal activity.
- To comply with applicable laws and regulations.
4. Sharing Your Information
We may share your information with third parties under the following circumstances:
- Service Providers: We may share your information with third-party service providers who help us operate the Services, such as providers of data storage, email delivery, and payment processing.
- Legal Requirements: We may disclose your information if we are required to do so by law, such as in response to a subpoena or court order.
- Business Transfers: We may disclose your information to a third party in connection with a merger, acquisition, or sale of assets.
- Aggregate or De-identified Information: We may share aggregate or de-identified information with third parties for research or marketing purposes.
5. Your Choices
You have certain choices regarding your information:
- Marketing Communications: You can opt out of receiving marketing communications from us by following the unsubscribe instructions in our emails or by contacting us through the methods described below.
- Cookies and Similar Technologies: You can configure your browser to reject cookies or to alert you when a cookie is placed on your device. However, if you reject cookies, some features of the Services may not work properly.
- Access and Update Your Information: You can access and update your information by logging into your account.
6. Data Security
We take reasonable measures to protect your information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet, or method of electronic storage, is 100% secure.
7. International Transfers
Your information may be transferred to and processed in countries other than your own, where data protection laws may differ. We will take appropriate steps to protect your information in accordance with applicable law.
8. Children’s Privacy
The Services are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us.
9. Changes to this Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on the Services. You are advised to review this Privacy Policy periodically for any changes.
10. Contact Us
If you have any questions about this Privacy Policy, please contact us at compliance@digitalmarque.com. This Privacy Policy is effective as of the date first mentioned above. This Privacy Policy is subject to change at the discretion of Digital Marque (Pty) Ltd and the updated version will be available on our website.
11. Your Rights Under GDPR and Other Data Protection Laws
If you are a resident of the European Union or other jurisdictions that provide certain rights under data protection laws, you may have the following rights:
- Right to Access: You have the right to access your personal information that we hold.
- Right to Rectification: You have the right to request that we correct any inaccuracies in your personal information.
- Right to Erasure: You have the right to request the deletion of your personal information under certain circumstances.
- Right to Restrict Processing: You may have the right to request that we restrict the processing of your personal information.
- Right to Data Portability: You have the right to receive the personal information you have provided to us in a structured, commonly used, and machine-readable format, and you have the right to transmit that information to another controller without hindrance from us.
- Right to Object: You have the right to object to the processing of your personal information under certain circumstances.
To exercise any of these rights, please contact us at compliance@digitalmarque.com.
12. Your Consent
By using the Services, you consent to the collection, use, and sharing of your information as outlined in this Privacy Policy.
13. Governing Law
This Privacy Policy shall be governed by and construed in accordance with the laws of the Republic of South Africa, without regard to its conflict of law principles.
14. Contact Information for Data Protection Officer
For questions related to the processing of your personal data, or to exercise your rights under data protection laws, please contact our Data Protection Officer at compliance@digitalmarque.com.
15. Acknowledgment of Risks
While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. You acknowledge that the transmission of information over the internet is inherently insecure, and we cannot guarantee the security of data sent over the internet.
16. Third-Party Websites
Our Services may contain links to third-party websites that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party websites or services.
17. Agreement to Privacy Policy
By accessing or using the Services, you agree to be bound by this Privacy Policy. If you do not agree to this policy, please do not use our Services.
